Are you even paying attention?

The Owl and The Beetle: Thursday Memo

I was delighted to attend an offsite workshop with the CEO. I was a newly hired marketing executive in a young startup, and a distinguished advisor from Silicon Valley was introducing us to the most advanced growth strategies.

During the workshop, our advisor showed us a magic dashboard that gave a sense of purpose to our day-to-day work. It could take all our lines of code, designs, commits, and deploys and cross them with our client’s responses. It was fantastic!
We could see what was helping us grow and how to impact the business with more thoughtful decisions.

I was thoroughly engaged, taking screenshots and notes on my laptop to ensure I captured all that information. I was so focused on my work that I was startled when I received a message:

“Are you even paying attention?”